My summer internship at Zynga in 2014 hosted an Innovation Competition, where teams of PM and dev interns got together to create fresh ideas for the company.
I kickstarted two teams using design thinking frameworks through journey mapping and brainstorming to first understand the use cases for casual games, and then to identify attributes that we love for our favorite games. Over the course of the subsequent 3-4 weeks, my team and I prepared a playable prototype and pitched to the Zynga leadership team, including the CTO and several SVPs.
Both teams finished in the top two places out of 8 total teams